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Our mission at Green Friday
We are striving to disrupt retail consumerism on behalf of the planet, encouraging Australians to buy better, with consideration and mindfulness. We want to achieve this by shining a spotlight on the incredible businesses that are doing more for our planet and that are operating within the sustainability, re-commerce and circular economy space.
As featured in
Green Friday was created to service the eco-conscious consumer.
Actively choose to buy sustainable products - with almost half stating they choose sustainably 'most of the time' or 'wherever possible'
88%Say that they consider the environmental impact of their purchase decisions while shopping
86%Of consumers said sustainable practices inform their purchasing decisions when buying brand new*
85%Of consumers want retailers and brands to be more transparent about the sustainability of their products**
Our Main Event in 2023
October 27th - November 3rdWeek-long online sales event
Showcasing sustainability-focused brands & deals
Connect with consumers looking to buy better
Consciously participate in the November sales period
Own the checkout - customers transact on your website
Why join the event?
Community
Access our community of retailers, services, and initiatives
Brand Awareness
Promote to a highly-targeted audience of eco-conscious consumers
ESG
Consciously participate in the sales period
Sales
Drive traffic and sales
Placement Categories
Home
Office Supplies
Homewares
Pets
Eco Cleaning
Home Appliances & Electronics
Outdoor
Solar
Toys
Electronics
Furniture & Flooring
Personal Care
Body Care, Deodorant & Fragrance
Period Care & Intimacy
Hair Care
Makeup
Dental
Skin Care
Fashion
Women's Fashion
Jewellery, Bags & Accessories
Footwear
Men's Fashion
Maternity
Food & Health
Drinks
Fridge, Snacks & Pantry
Supplements & Remedies
Rental & Services
Rent & Hire
Telco & Internet Provider
Gift Vouchers
Giving Back
Financial Services
Sports, Outdoor & Travel
Sports & Outdoors
Eco Retreats
Travel
Electric Vehicles
Gift Ideas
Gifts for Her
Gifts for Him
Electric Vehicles
Cars & Bikes
Scooters & Skateboards
Baby & Kids
Fashion
Care
Equipment Rental
Toys
Equipment
Utilities
Phone & Internet
Gas & Electricity
Recycling
Case study: Pottery For The Planet
Why did you choose to join the Green Friday 2022 event?
"We discovered that Green Friday has the potential to educate and inspire shoppers to choose environmentally friendly and reusable options when shopping. Green Friday has managed to pull together a variety of brands that promote sustainability, and these environmental businesses together create a massive impact on consumer behaviour."
"We’re excited to be a part of where Green Friday will go in the future. We believe it’s very valuable for online shoppers to have a one-stop place to shop sustainable products which have been meticulously screened. This platform gives shoppers peace of mind knowing that they’re supporting sustainable businesses and doing the right thing for the environment."
- Andre Ali, Marketing & E-Comm Manager at Pottery for the Planet
Pricing
Choose the right package for you
Hit reserve to lock in your spot for Green Friday 2023 and join our community
Starter
$600
What's included?
- Store Page
- Category Product Placements x4
A dedicated page introducing your business, showcasing your sustainability journey and linking to your products and website.
Promote four of your products/services on our category pages. These placements are in the format of a product listing.
Access our Green Friday Community, list 4 deals at our events to drive sales and document your sustainability journey year-round.
Seasoned
$3,000
What's included?
- Store Page
- Category Product Placements x4
- Featured Category Product Placement x1
- Leaderboard Image Placement x1
- EDM Placement
- Instagram - Non solo post
A dedicated page introducing your business, showcasing your sustainability journey and linking to your products and website.
Promote four of your products/services on our category pages. These placements are in the format of a product listing.
Promote one of your products/services at the very top our category pages. This placement is in the format of a product listing.
You can place a landscape promotional image in between product listings on one of our category pages.
Give your brand exposure to Green Friday's mailing list. This includes a product or image placement in one of our emails during the event.
Get mentioned on Green Friday's Instagram page.
Access our Green Friday Community, list 6 deals at our events and utilise premium placements at the top of pages to boost brand awareness. Access EDM and social opportunities to further document your sustainability journey year-round.
Established
$6,000
What's included?
- Store Page
- Category Product Placements x4
- Featured Category Product Placement x1
- Featured Homepage Product Placement x1
- Homepage Carousel
- Category Carousel
- Navigation Top Store Logo
- EDM Hero Placement
- Instagram - Solo post
A dedicated page introducing your business, showcasing your sustainability journey and linking to your products and website.
Promote four of your products/services on our category pages.
Promote one of your products/services at the very top our category pages. This placement is in the format of a product listing.
Promote one of your products/services on Green Friday's homepage. This placement is in the format of a product listing.
An image placement on Green Friday's homepage carousel - which is at the very top of the homepage.
An image placement on one of Green Friday's category page carousels - which is at the very top of category pages.
Have your businesses logo appear under "Top Stores" in Green Friday's navigation pane under a specific category.
Give your brand exposure to Green Friday's mailing list. This includes an image placement at the very top of one of our emails during the event.
Get a dedicated mention on Green Friday's Instagram page.
Access our Green Friday Community, receive homepage visibility, premium placements across all levels and multiple deals at our events to drive sales and brand awareness. Access major EDM and Social opportunities to further document your sustainability journey year-round.
Get exclusive access and information about competitions