logo
Buy Better event banner 27 Oct - 3 Nov 2023

Our mission at Green Friday

We are striving to disrupt retail consumerism on behalf of the planet, encouraging Australians to buy better, with consideration and mindfulness. We want to achieve this by shining a spotlight on the incredible businesses that are doing more for our planet and that are operating within the sustainability, re-commerce and circular economy space.

As featured in

afr
inside-retail
latch
ragtrader
smart-company
smh

Green Friday was created to service the eco-conscious consumer.

81%

Actively choose to buy sustainable products - with almost half stating they choose sustainably 'most of the time' or 'wherever possible'

88%

Say that they consider the environmental impact of their purchase decisions while shopping

86%

Of consumers said sustainable practices inform their purchasing decisions when buying brand new*

85%

Of consumers want retailers and brands to be more transparent about the sustainability of their products**

Source: *Gumtree Circular Economy Report 2022, **CouriersPlease Independent Study,
Green Friday Event Screenshot
Introducing

Our Main Event in 2023

October 27th - November 3rd

Week-long online sales event

Showcasing sustainability-focused brands & deals

Connect with consumers looking to buy better

Consciously participate in the November sales period

Own the checkout - customers transact on your website

Why join the event?

Community

Access our community of retailers, services, and initiatives

Brand Awareness

Promote to a highly-targeted audience of eco-conscious consumers

ESG

Consciously participate in the sales period

Sales

Drive traffic and sales

Placement Categories

Home

Office Supplies

Homewares

Pets

Eco Cleaning

Home Appliances & Electronics

Outdoor

Solar

Toys

Electronics

Furniture & Flooring

Personal Care

Body Care, Deodorant & Fragrance

Period Care & Intimacy

Hair Care

Makeup

Dental

Skin Care

Fashion

Women's Fashion

Jewellery, Bags & Accessories

Footwear

Men's Fashion

Maternity

Food & Health

Drinks

Fridge, Snacks & Pantry

Supplements & Remedies

Rental & Services

Rent & Hire

Telco & Internet Provider

Gift Vouchers

Giving Back

Financial Services

Sports, Outdoor & Travel

Sports & Outdoors

Eco Retreats

Travel

Electric Vehicles

Gift Ideas

Gifts for Her

Gifts for Him

Electric Vehicles

Cars & Bikes

Scooters & Skateboards

Baby & Kids

Fashion

Care

Equipment Rental

Toys

Equipment

Utilities

Phone & Internet

Gas & Electricity

Recycling

Case study: Pottery For The Planet

Why did you choose to join the Green Friday 2022 event?

"We discovered that Green Friday has the potential to educate and inspire shoppers to choose environmentally friendly and reusable options when shopping. Green Friday has managed to pull together a variety of brands that promote sustainability, and these environmental businesses together create a massive impact on consumer behaviour."

"We’re excited to be a part of where Green Friday will go in the future. We believe it’s very valuable for online shoppers to have a one-stop place to shop sustainable products which have been meticulously screened. This platform gives shoppers peace of mind knowing that they’re supporting sustainable businesses and doing the right thing for the environment."

- Andre Ali, Marketing & E-Comm Manager at Pottery for the Planet

35%
Conversion Rate
5%
Average Order Value

Pricing

Choose the right package for you

Hit reserve to lock in your spot for Green Friday 2023 and join our community

Starter

$600

What's included?

  • Store Page
  • A dedicated page introducing your business, showcasing your sustainability journey and linking to your products and website.

  • Category Product Placements x4
  • Promote four of your products/services on our category pages. These placements are in the format of a product listing.

Access our Green Friday Community, list 4 deals at our events to drive sales and document your sustainability journey year-round.

Seasoned

$3,000

What's included?

  • Store Page
  • A dedicated page introducing your business, showcasing your sustainability journey and linking to your products and website.

  • Category Product Placements x4
  • Promote four of your products/services on our category pages. These placements are in the format of a product listing.

  • Featured Category Product Placement x1
  • Promote one of your products/services at the very top our category pages. This placement is in the format of a product listing.

  • Leaderboard Image Placement x1
  • You can place a landscape promotional image in between product listings on one of our category pages.

  • EDM Placement
  • Give your brand exposure to Green Friday's mailing list. This includes a product or image placement in one of our emails during the event.

  • Instagram - Non solo post
  • Get mentioned on Green Friday's Instagram page.

Access our Green Friday Community, list 6 deals at our events and utilise premium placements at the top of pages to boost brand awareness. Access EDM and social opportunities to further document your sustainability journey year-round.

Established

$6,000

What's included?

  • Store Page
  • A dedicated page introducing your business, showcasing your sustainability journey and linking to your products and website.

  • Category Product Placements x4
  • Promote four of your products/services on our category pages.

  • Featured Category Product Placement x1
  • Promote one of your products/services at the very top our category pages. This placement is in the format of a product listing.

  • Featured Homepage Product Placement x1
  • Promote one of your products/services on Green Friday's homepage. This placement is in the format of a product listing.

  • Homepage Carousel
  • An image placement on Green Friday's homepage carousel - which is at the very top of the homepage.

  • Category Carousel
  • An image placement on one of Green Friday's category page carousels - which is at the very top of category pages.

  • Navigation Top Store Logo
  • Have your businesses logo appear under "Top Stores" in Green Friday's navigation pane under a specific category.

  • EDM Hero Placement
  • Give your brand exposure to Green Friday's mailing list. This includes an image placement at the very top of one of our emails during the event.

  • Instagram - Solo post
  • Get a dedicated mention on Green Friday's Instagram page.

Access our Green Friday Community, receive homepage visibility, premium placements across all levels and multiple deals at our events to drive sales and brand awareness. Access major EDM and Social opportunities to further document your sustainability journey year-round.

Custom / Sponsor Us

Custom

Contact us for a custom package tailored to your needs.

Have Questions? Get in touch.

Get exclusive access and information about competitions